New Fruitier Jam! All Natural Colours and Flavours Artificial colours? ...None! Artificial flavours? ...Nope! Artificial sweeteners? ...Nah! GM ingredients? ...Never! Hydrogenated fats ...Nada! Vegan friendly? ...Yeah! Suitable for Vegans Store in a cool, dry place away from strong light and cupboard raiders! Once opened, store in an airtight container.